We Tested Toilet Paper From Walmart, Costco, Target, Aldi & 16 US Stores | Only 5 Were Worth Buying

Softness

The paper should feel gentle against your skin. Rough, scratchy paper can cause irritation over time.

Dust and Lint

When you unroll the paper, it should not produce a cloud of dust or leave lint behind. Excessive dust is a sign of low-quality fibers.

What to Avoid

Single-Ply in Thin Rolls – Some store brands offer single-ply paper that is so thin you need to use twice as much. This often ends up being less economical in the long run.

Scented or Dyed Paper – Fragrances and dyes are unnecessary additives that can cause irritation for sensitive skin.

Non-Recyclable Packaging – If the brand uses excessive plastic packaging, it is worth considering a more environmentally conscious option.

A Simple Way to Compare

If you are unsure which brand to choose, buy a single package of a few different options and try them at home. Pay attention to how they feel, how they hold up, and how much you use. Your own experience is the best guide.

A Kind Reminder

You do not need the most expensive option to get good quality. Many store brands offer perfectly adequate rolls at a fair price. The key is knowing what to look for. A little awareness can help you make a choice that is comfortable for your body and kind to your budget.